In 1963 the Vidal family founded Vidal Candies, in the Spanish town of Molina de Segura, with a clear objective: to satisfy the needs of consumers worldwide.
With this as an ever present horizon, Vidal Candies soon became a pioneering brand in the manufacturing and marketing of confectionery products.
Since its birth, 50 years ago, the company has been committed to research and development of new products as a sign of identity in its path to excellence. But this is not the only one. Behind the success of this family of master confectioners, lies also their creativity, a strong international focus and the daring and bold character of its founders.
This constant and prolonged effort has led Vidal Candies to be the industry leader at a national level, where it has a distribution network of over 350,000 points of sale, and to become one of the most innovative companies and with ever expanding presence outside our borders.
To be specific, international sales currently represent two thirds of the total sales of Vidal Candies. As a result of this worldwide expansion, the company has their own sales and logistics team in the UK and has recently opened subsidiaries in the USA (Vidal Candies USA, Inc.), Germany (Deutschland Vidal, GMBH), France (Vidal France, SARL), Italy (Vidal Italy, Srl) Portugal (Dutlim Food Product, Lda) and Vidal Scandinavia AB
Moreover, the time line of this family business has always been guided by an organization committed to rigorous work, marked by three unquestionable and non-renounceable premises: quality, innovation and corporate culture.
Today, Vidal Candies is one of the leading companies in its sector and has achieved international recognition, realizing the dream that the Vidal family marked itself out 50 years ago.